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FOR IMMEDIATE RELEASE Contact: Duane E. Perkins, (203) 791-2694

Summer Cycling Event Plans for Family Fun,
College Scholarships and Boost to Local Economy
 –  Danbury Audi Signs as Title Sponsor to Launch Inaugural Race4Scholars Criterium on
“Crit” Course to Challenge Riders and Excite Spectators  –

Danbury, CT (March 12, 2014) –WHEELpassion and presenting Sponsor Danbury Audi, announced today the inaugural Danbury Audi Race4Scholars Criterium will be held this summer in downtown Danbury on Sunday, August 17, 2014. Event proceeds will help establish college scholarship funds for high school graduates who intend to major in Science, Technology, Engineering and Math (STEM) disciplines, the medical fields and other relevant majors. Accompanying activities around the event will feature an expo, vendors and free bicycle classes for both youth and adults.

“Having a cycling event in Danbury will have a positive impact on our quality of life and our economic development Initiatives,” said Mark D. Boughton, Mayor of the City of Danbury. “This is the perfect platform to showcase what a bike friendly city Danbury is becoming.”

USA Cycling sanctioned the Danbury Audi Race4Scholars Criterium, which features five amateur category races and two professional races. The course is a classic American-style Criterium, aka “Crit” with a .6-mile (1K) loop that is lapped over and over making the course fast and challenging for top professional cyclists and amateurs from across the tri-state area. Locals termed this “the Old 90’s course” and riders known to generate watts will enjoy this course. Racing starts at 8:30 a.m.

“We are excited to be working with WHEELpassion to bring competitive cycling back to downtown Danbury,” said Josh Weeks, Dealer Principal for Danbury Audi. “Cycling has been an important part of our promotional efforts for the past four years with our sponsorship of Team Danbury Audi. We are looking forward to a great inaugural event and for the criterium to become a summer fixture downtown.”

“It’s an exciting course that is technical for the racers but spectator friendly and will provide an exciting day of top class racing for everyone!” said Robin Morton, Partner and Event Technical Director of g4 Productions. “We are pleased that the Danbury Audi Race4Scholars Criterium is helping to promote women’s racing by offering equal distances and prize money for the Woman’s Feature 1, 2 & Pro event. The force behind the event is WHEELpassion’s mission of promoting a healthy lifestyle by getting youth on bikes.”

Organizations interested in sponsorship opportunities or purchasing exhibit space at the expo should contact Sales at wheelpassion@gmail.com. To register for the Danbury Audi Race4Scholars Criterium, visit BikeReg.com.

WHEELpassion, Inc.
WHEELpassion, Inc. is a 501(c)(3) non-profit youth scholarship organization, whose purpose is to encourage adolescents from underrepresented groups to live healthier and fuller lives through a series of sustainable student-led health initiatives, educational programs, cycling, and physical exercise.

Danbury Audi
For 25 years Danbury Audi has been bringing German engineering and a superior customer experience to western Connecticut and Westchester and Putnam Counties in New York. The flagship dealer of the Weeks Automotive Group, Danbury Audi is Connecticut’s only 8-time Audi Magna Society award winning dealer.

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